EEA, UK & CH
Benefit from Google's CSS unique program.
Cut Google Shopping ad costs by 20%, get free listings + reach customers across EEA, UK & Switzerland – for less.
A must-have for any serious online store.
A €0.80 effective Google Ads Auction Bid costs €1.00 at Google as they have a margin.
With Cobiro you can acccess Google's core auction system without this margin - resulting in a 20% discount.
Essential for any online store to stay competitive.
So an identical spend with Cobiro - €1.00 as an example - results in a 25% more powerful auction participation.
This because the €1.00 is uncut through Cobiro's CSS setup, where a placement through Google's Ads setup is reducing it to €0.80 when Google's margin is withdrawn.
In 2017, the European Commission fined Google €2.4 billion for anti-competitive practices in Google Shopping. As part of the remedy, Google was required to open up their shopping ads system to competing Comparison Shopping Services (CSS).
This created the CSS program - allowing alternative providers like Cobiro to offer merchants direct access to Google's auction system without Google's markup. What started as regulatory compliance became a genuine opportunity for businesses to reduce their advertising costs.
The result: Same Google traffic, lower costs, better ROI.
See the video below for details about the program or click "Get Started" to start benefiting from Cobiro's CSS solution and discount.
